Marketing Portfolio

BIMTek – Website Redesign and Mobile View

BIMTek Limited provides expert 3D laser scanning, drone surveys, and wastewater engineering design in the South West.

Our Brief

BIMTek approached Bath Marketing Consultancy in May 2026 with a clear objective: to replace an outdated website that no longer reflected the quality, professionalism and technical expertise of the business.

The existing website had been created using a basic DIY website platform, offering limited flexibility, poor search engine visibility and an ineffective experience for visitors using mobile devices. It lacked the structure, content and technical foundations needed to support future digital marketing or generate enquiries.

Our brief was to create a modern, professionally designed website that would strengthen BIMTek’s online presence, improve visibility in Google and AI search, provide an excellent user experience across all devices and establish a solid platform for long-term digital marketing.

What We Did

Research, Planning & Strategy

Before a single page was designed, we carried out a strategic review of BIMTek’s existing digital presence.

This included:

Comprehensive website and SEO audit
Competitor benchmarking and market analysis
Customer journey planning
Website structure and content strategy
Technical recommendations to support future SEO and AI search visibility

Rather than simply replacing the existing website, we developed a digital platform designed to support the business for years to come.

Website Design & Development

We designed and developed a completely new WordPress website using Elementor, creating a clean, modern design that accurately reflects BIM-TEK’s professional reputation.

The new website was built to:

Present services clearly and professionally
Improve customer navigation and user experience
Support ongoing SEO and AI optimisation
Provide a flexible platform that can grow with the business
Make content management simple for the client

Dedicated Mobile Website

Recognising that the majority of visitors now browse on smartphones, BMC also developed a dedicated mobile version of the website.

Rather than simply allowing pages to resize, the mobile experience was individually planned to provide:

Faster access to key services
Simplified navigation
Shorter, easier-to-read content
Clear call-to-action points
Improved usability for customers on the move

The result is a significantly better user experience across all mobile devices.

Technical SEO & Digital Foundations

To ensure the new website was ready for future marketing activity, we implemented a range of technical improvements, including:

Secure development and testing environment
Fast, secure hosting configuration
Google Analytics integration
Google Search Console setup
Technical SEO best practice
Improved page structure and metadata
Optimised website performance and loading speeds

These foundations ensure BIMTek is well positioned for both traditional SEO and the growing importance of AI-powered search.

The Result

The impact of the new website was immediate.

Within just four days of launch:

Website traffic increased by over 200%
BIMTek began ranking in Google for its primary search terms
The business established a significantly stronger digital presence
Customers could now enjoy a seamless experience across desktop and mobile devices

Most importantly, BIMTek now has a professional online platform that accurately reflects the quality of its services and provides a solid foundation for future SEO, AI search optimisation and digital marketing activity.