I recently came across a very interesting article by By Anna Johnson about Twitter based on Twitter’s recent 2010 developer conference, Chirp, the company’s co-founders Evan Williams and Biz Stone revealed some intriguing statistics about the company.
Here are some facts and figures of interest to Internet marketers:
- Twitter has 105,779,710 (just under 106 million) users
- Twitter is growing by 300,000 users per day
- Twitter gets 180 million unique visitors per day
- 75 percent of Twitter’s traffic is outside Twitter.com i.e. one out of four Twitter users accesses Twitter via a third party like Tweet Deck
- Twitter users post 55 million tweets per day
- Twitter’s search engine gets 600 million search queries per day and are expected to rise to 1 billion per day by May 2010
If anyone is ever in doubt about the use of Twitter within online marketing, I think these should dispell any negative myths!