While social media may seem overwhelming, there are now many experienced people who can get your accounts set up quickly for very little money. At a minimum, you should decide on a username that you can use consistently across all social networks. Check to ensure the username you are considering is available on all the major sites before you get started. You can check them all at once for free using Knowem.com
You do not have to be active on every social network, but you do want to claim your username, upload an image, enter a short bio and link it to your site. These are valuable links easily obtained, so do not neglect them. If you aren’t going to be active on a site now, include where you can be found in your bios.
There is a lot to doing social media well. Consider paying someone else to set up your accounts and teach you to use them. It doesn’t have to be costly and it will save you a ton of time and frustration.
The main thing to remember is not to always be selling or broadcasting about yourself on social media. What you want to do is identify where your target audience is already active and then socialize with them.
As you create relationships they will lead to business!