Category: Direct Mail

Direct mail
Direct Mail
Paul Tagent

Direct Marketing

Too many organisations perceive direct marketing as just direct mail. This is not the case. Direct marketing is a marketing method and direct mail is

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Bath and Bristol marketing company.
Paul Tagent

Don’t be afraid to test

As the title says, don’t be afraid to test new ideas when it comes to marketing. Marketing theory is all built around the principle of

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Direct Mail
Paul Tagent

Direct Mail – some tips

Any mailings you consider will fall into two categories: The first is mailings to your existing customers. The second is mailings to potential new customers.

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