I was asked again recently about Direct Mail and its uses when it comes to
This is a bold statement, but junk mail is not a label I would give
Too many organisations perceive direct marketing as just direct mail. This is not the case.
If you are running a Direct Marketing marketing campaign which is aiming to generate a
In today’s fast-moving digital world, businesses use a variety of strategies to reach their target
About a year ago, I wrote an article giving tips on how to use Direct
I came across an article recently that got me thinking. It was such a simple
Any mailings you consider will fall into two categories: The first is mailings to your
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