Why Trust Matters for SEO and How to Earn It

If your website is not trusted by Google, it will struggle to rank for competitive search terms, no matter how good your content is. So, how does a website earn Google’s trust? It’s not something that happens overnight, but by following best practices and maintaining a strong digital presence, your site can build authority and […]

Research your customer and use Google to target them

When it comes to knowing your customer, are there any seasonal trends that will allow you to focus on with targeted marketing