We have worked with Paul at Bath Marketing Consultancy on a number of projects. I have always found him to be an excellent communicator with a friendly manner and payment has always been prompt. We look forward to working with him again.

In today’s competitive digital landscape, Pay-Per-Click (Google Ads) advertising is one of the fastest ways to increase visibility, drive high-quality traffic, and boost conversions. At Bath Marketing Consultancy, we specialise in creating and managing high-performance PPC campaigns that ensure your business reaches the right audience at the right time—without wasting ad spend.
Our expert PPC management services cover every aspect of campaign success, from strategic keyword research and compelling ad copywriting to bid optimisation, audience targeting, and conversion tracking. Whether you’re running ads on Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, or YouTube, we tailor each campaign to align with your business objectives and maximise return on investment (ROI).
With real-time data analysis and continuous campaign refinement, we ensure your PPC ads deliver higher click-through rates, lower cost-per-click, and improved conversion rates. Our approach is data-driven, transparent, and results-focused, giving you complete confidence that your advertising budget is being used efficiently.
Wasting budget on the wrong audience or placements is a common pitfall in Google Ads. Our expertise lies in crafting not only eye-catching, well-written ads but also strategically optimising them to target your ideal audience and stretch your budget further.
We work with clients spending anywhere from £250 to £15,000 per month. The power of Google Ads is its ability to deliver instant search results, and we ensure your campaigns run smoothly across all three Google networks, giving you full control over daily budget limits.
While other agencies stop there, we go further. We recommend running campaigns for at least three months to fully leverage Google’s algorithms. During this time, we fine-tune bidding based on device, time of day, and location, ensuring your ads are both visible and cost-effective.
We offer a free initial audit and then continuous optimisation with detailed reporting. Google Ads gives you the chance to connect with customers exactly when they need your services. Let our specialists show you what powerful, targeted advertising can achieve.
We use data-driven SEO strategies to improve rankings, increase visibility, and drive organic traffic effectively.
Optimise and test ads to improve engagement while reducing cost-per-click for better return on investment.
We optimise e-commerce websites to boost visibility, increase traffic, and drive more sales through SEO.
Manage and optimise Google Ads campaigns to enhance visibility, drive traffic, and increase conversions.
Enhance ad spend efficiency with smart, data-driven bidding strategies for optimal campaign performance.
Run high-impact paid campaigns on social media such as Facebook, Instagram, LinkedIn and Twitter.
Discover high-converting keywords to boost ad performance, increase clicks, and maximise ROI.
Optimise ad spend with strategic, data-driven bidding for maximum efficiency and higher returns.
Create compelling ads with persuasive copy and eye-catching visuals.
Improve landing pages for higher conversions and better ad relevance.
Re-engage website visitors with targeted ads to boost conversions.
Detailed monthly reports with key insights, performance metrics & recommendations.
Kick-start Your Marketing Today
Whether it’s a comprehensive partnership in crafting a tailored marketing strategy or just an informal chat about potential opportunities to enhance your business, we’re ready to lend our expertise.
At BMC, we believe in making a difference in your marketing endeavors, working together to not only meet but exceed your goals. Let’s embark on this journey together. We look forward to hearing from you.
At Bath Marketing Consultancy, we follow a structured, data-driven PPC process to ensure your campaigns deliver maximum visibility, engagement, and ROI. From in-depth research and precise targeting to continuous optimisation and performance tracking, our approach ensures cost-effective, high-converting ad campaigns tailored to your business goals.
Define business goals, identify target audiences, and conduct in-depth keyword research.
Develop compelling ads, optimise landing pages, and implement precise audience targeting.
Continuously monitor, adjust bids, and refine strategies to maximise ROI.
Analyse key metrics, provide detailed reports, and optimise campaigns for sustained success.
We have worked with Paul at Bath Marketing Consultancy on a number of projects. I have always found him to be an excellent communicator with a friendly manner and payment has always been prompt. We look forward to working with him again.
Paul and his wonderful team at Bath Marketing Consultancy Ltd have done a fantastic job in setting and developing our holiday let website. Paul has made it very easily accessible for us and customers to use as well. Paul and the team provide a high quality service and are always available to chat about anything. I would no hesitation in recommending Paul and BMC and will be using them for future marketing needs.
I worked with Paul and Charlie at BMC to help create a website for my business. Not only did they help create my website, but they went the extra mile in suggesting other aspects of my website/business that I hadn’t thought of – which was much appreciated. They worked extremely quickly and I have had so many people contact me saying how brilliant my website is! BMC also helped me create some stationary for my business too which are of very high quality and certainly exceeded my expectations. I will (and have) recommended BMC to everyone looking to create business marketing.
Over the past couple of months I’ve had the privilege of working with Paul Tagent and the Bath Marketing Consultancy organisation, as I was in the process of launching a new brand of my business, and so got in touch with BMC to assist with the project, which has involved developing proper traction and pinpoint positioning in the marketplace. I’m happy to say that since agreeing to work with them, I’ve never regretted my decision, and have received a first class service with everything clearly planned out and very efficiently executed. Furthermore, they’ve bent over backwards to always go the extra mile to make the website they’ve been developing for my company the best it can possibly be, whilst remaining within a pre-agreed and fair budget. So I strongly recommend you turn to Bath Marketing Consultancy for all your marketing solutions!”
Paul and the team have been excellent throughout. The web-site they have designed with its eye-catching logo includes everything I wanted and more. It is admired by many. The pop-up banner, flyers, business cards, magnetic car stickers are all to a high standard and have provided what I needed to launch and promote the business. Paul has been a phone call or email away when I have needed to ask anything and I count myself fortunate in finding a marketing consultancy business that I have enjoyed working with and which has excelled in every area.
I have had some very enthusiastic comments from partners they feel very excited about your involvement and your idea’s. Thanks for your help so far which I appreciate has been more than expected!
Struggling to get noticed online? Our tailored SEO, Google Ads, and web design solutions help you stand out, attract customers, and grow your business.
Paulton House, Old Mills, Paulton, Somerset, BS39 7SX
01225 436426
Paulton House, Old Mills, Paulton, Somerset, BS39 7SX
01225 436426
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Bath Marketing Consultancy Limited is a company registered in England and Wales. Company no: 6915768 given at Companies House in Cardiff – VAT Reg No: 143 2905 29 | ICO CSN2978721Bath Marketing Consultancy