Category: Bath and Bristol marketing company.

Bath and Bristol marketing company.
Paul Tagent

Time your sales call

Making a direct sales call to a prospect is still something that may well play a major part in the way you facilitate sales and

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Bath and Bristol marketing company.
Paul Tagent

Internet Marketing – 3 eras.

Do you have a website? Of course you do; you couldn’t resist it eh?!!! After all everybody has a website these days so you had

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Bath and Bristol marketing company.
Paul Tagent

Public Relations for Purpose

Over the last few months a number of clients have asked me about PR and whether it is an area to explore as part of

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Bath and Bristol marketing company.
Paul Tagent

Preparation

How do you set about getting “leads?” How do you qualify them? How do you quantify them? There is an equation that can help you

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Bath and Bristol marketing company.
Paul Tagent

Don’t be afraid to test

As the title says, don’t be afraid to test new ideas when it comes to marketing. Marketing theory is all built around the principle of

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Bath and Bristol marketing company.
Paul Tagent

Remember the competitive framework

Yes, I know I’ve said it before, but…..I do think it deserves repeating. Everything you do in your business is very likely going to be

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Bath and Bristol marketing company.
Paul Tagent

Annoying TV ads

I can safely say that there are a number of TV ad campaigns running at the moment that are simply baffling to me in terms

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Bath and Bristol marketing company.
Paul Tagent

Direct Marketing can really work

If you are running a Direct Marketing marketing campaign which is aiming to generate a response, remember that there is no “ideal” per cent response

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Bath and Bristol marketing company.
Paul Tagent

What is a brand? How do I get one?

On more than one occasion I have been asked this question and the person asking has then quickly followed up the question with the statement,

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