Great company with excellent people. Paul, Charlie and the team have been brilliant. Would definitely recommend.
In today’s competitive digital landscape, Pay-Per-Click (Google Ads) advertising is one of the fastest ways to increase visibility, drive high-quality traffic, and boost conversions. At Bath Marketing Consultancy, we specialise in creating and managing high-performance PPC campaigns that ensure your business reaches the right audience at the right time—without wasting ad spend.
Our expert PPC management services cover every aspect of campaign success, from strategic keyword research and compelling ad copywriting to bid optimisation, audience targeting, and conversion tracking. Whether you’re running ads on Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, or YouTube, we tailor each campaign to align with your business objectives and maximise return on investment (ROI).
With real-time data analysis and continuous campaign refinement, we ensure your PPC ads deliver higher click-through rates, lower cost-per-click, and improved conversion rates. Our approach is data-driven, transparent, and results-focused, giving you complete confidence that your advertising budget is being used efficiently.
Wasting budget on the wrong audience or placements is a common pitfall in Google Ads. Our expertise lies in crafting not only eye-catching, well-written ads but also strategically optimising them to target your ideal audience and stretch your budget further.
We work with clients spending anywhere from £250 to £15,000 per month. The power of Google Ads is its ability to deliver instant search results, and we ensure your campaigns run smoothly across all three Google networks, giving you full control over daily budget limits.
While other agencies stop there, we go further. We recommend running campaigns for at least three months to fully leverage Google’s algorithms. During this time, we fine-tune bidding based on device, time of day, and location, ensuring your ads are both visible and cost-effective.
We offer a free initial audit and then continuous optimisation with detailed reporting. Google Ads gives you the chance to connect with customers exactly when they need your services. Let our specialists show you what powerful, targeted advertising can achieve.

We use data-driven SEO strategies to improve rankings, increase visibility, and drive organic traffic effectively.

Optimise and test ads and keywords to improve engagement while reducing cost-per-click for better return on investment.

We optimise e-commerce websites to boost visibility, increase traffic, and drive more sales through SEO.

Manage and optimise Google Ads campaigns to enhance visibility, drive traffic, and increase conversions.

Enhance ad spend efficiency and impact with smart, data-driven bidding strategies for optimal campaign performance and ROI.

Run high-impact paid campaigns on social media such as Facebook, Instagram, LinkedIn and X.

Discover high-converting keywords to boost performance, increase clicks, and maximise ROI.

Optimise ad spend with strategic, data-driven bidding for maximum efficiency and higher returns.

Create compelling ads with persuasive copy and eye-catching visuals.

Improve landing pages for higher conversions and better ad relevance.

Re-engage website visitors with targeted ads to boost conversions.

Detailed monthly reports with key insights, performance metrics & recommendations.
Kick-start Your Marketing Today
Whether it’s a comprehensive partnership in crafting a tailored marketing strategy or just an informal chat about potential opportunities to enhance your business, we’re ready to lend our expertise.
At BMC, we believe in making a difference in your marketing endeavors, working together to not only meet but exceed your goals. Let’s embark on this journey together. We look forward to hearing from you.
At Bath Marketing Consultancy, we follow a structured, data-driven PPC process to ensure your campaigns deliver maximum visibility, engagement, and ROI. From in-depth research and precise targeting to continuous optimisation and performance tracking, our approach ensures cost-effective, high-converting ad campaigns tailored to your business goals.
Define business goals, identify target audiences, and conduct in-depth keyword research.
Develop compelling ads, optimise landing pages, and implement precise audience targeting.
Continuously monitor, adjust bids, and refine strategies to maximise ROI.
Analyse key metrics, provide detailed reports, and optimise campaigns for sustained success.
Great company with excellent people. Paul, Charlie and the team have been brilliant. Would definitely recommend.
What a fantastic company. They have turned my little hobby into a fully-fledged business, building me a professional website that time very proud of. They worked hard to give me a professional service, and sometimes doing more than was expected, as I’m not the easiest customer. Thank you Paul and Charlie for all your dedicated hard work.
Working with Paul and his team is a real pleasure. They guide us through the world of marketing offering clarity, inspiration and a high end product. From re designing our new website to putting together marketing campaigns, we have been delighted with the results and have seen an upturn in our business as a result.
As a start up internet based business we tried to initiate our own web marketing and social media strategy, but found we were expending a lot of time and effort on the task with little return. We soon realised we needed help. A lot of companies were Googled, but it appeared that most of these were geared towards larger companies, and offered services we didn’t need or understand. We read one of Paul’s blogs after following him on twitter, and decided to give him a call. Paul was very helpful and personable on the phone, making us feel less daunted by working with an external marketing company. It has transpired that we use Paul as our ‘marketing department’, with his service to us growing with our business at a rate we can afford, making it totally fit for purpose. After only 2 months we are already starting to see positive returns on our investment in Paul.
Paul and his team at Bath Marketing Consultancy have been working with us for a few months and making good progress with our Google Ads and now looking at the SEO. Great working with Paul and effective communication.
Absolutely super service. Knew exactly what I was looking for, scoped out the work fully, and then created a great Google Ad campaign to promote my local Bath based business along with providing good advice for the future on how to get the most out of my ad spend. Recommended!
Paulton House, Old Mills, Paulton, Somerset, BS39 7SX
01225 436426
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