Blog & Insights

8 areas to consider when writing content

“Content is King” is something that is said with great frequency in the marketing world so I have put together a quick check list of things to keep in mind when you are writing for social media…

  1. Who is likely to be most interested in my content?
  2. Who do I want to communicate with and why?
  3. What kind of audience does this social community have?
  4. What are people currently saying about my website or business?
  5. Which type of person is likely to purchase my product or service?
  6. What tools or online services do my target audience use?
  7. Which websites does my target audience frequent on the net?
  8. What do my target audience have in common with each other?
If you would like to discuss your marketing requirements, why not drop me an email on [email protected]

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Paul Tagent

A digital marketing, UX and organic SEO specialist with over three decades of marketing experience, Paul has helped launched brands like Cineworld and 118 118 to the UK and has worked with technology, leisure, FMCG and Public Sector clients.
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