Blog & Insights

Annoying TV ads

I can safely say that there are a number of TV ad campaigns running at the moment that are simply baffling to me in terms of their messaging, their content, their scripts and their all round presentation and I wonder why the agency who did them would even present them to their client not to mention why the client would’ve signed them off and handed over a (presumably very large) cheque.

For example, why oh why did Enterprise Car Hire sign this one off? How annoying is it?

Also, what in the world of sports is the new Compare the Market ad on about?! I know humour and celebrities “sells” but is this ad funny??!

What do you think? Do they work for you? Is it about time Compare the Market thought up another gimmick?!
What other ads make you want to change channels?!

Paul Tagent

A digital marketing, UX and organic SEO specialist with over three decades of marketing experience, Paul has helped launched brands like Cineworld and 118 118 to the UK and has worked with technology, leisure, FMCG and Public Sector clients.

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