30 Questions to test you and your business
When it comes to business, it is hard to stick to those well-made marketing plans so what i have put together is a l ist of 30 questions to ask yourself which will help you stay on track. 1 Can you and your team name three things that set you apart from the competition? 2 […]
8 areas to consider when writing content
“Content is King” is something that is said with great frequency in the marketing world so I have put together a quick check list of things to keep in mind when you are writing for social media. Who is likely to be most interested in my content? Who do I want to communicate with and […]
Social Media – Do I or don’t I?!?
There has been huge ongoing debates about social media and whether it is a marketing initiative that business simply have to implement in order to succeed or something to scare mungering businesses into doing and I would like to outline, what I believe are some of the key benefits. By being active on social networking sites, […]
Marketing Tips for SMEs: Simple, Low-Cost Strategies That Work
Marketing for small and medium-sized enterprises (SMEs) is often a balancing act between budget constraints and the need to generate real, measurable results. Unlike big businesses that can afford large-scale brand awareness campaigns, SMEs need marketing strategies that drive sales now, not just in the future. The good news? Effective marketing doesn’t have to be […]
5 Top Tips to help SEO
Below are the 5 main areas Bath Marketing Consultancy think you should look for when building a website which effectively can prevent a site from getting proper rankings: • Lack of content on the homepage. There are some very big companies who believe that they can get decent search engine rankings without adding readable text […]
Social media
Bath Marketing Consultancy came across an article recently that gave a whole load of stats about online trends relating to social media and its usage in the US which I found staggering. I have pulled out a few snippets so that you can see the actual scale of the numbers being touted about. I am […]
Spotting the marketing thief
As a new business, we rely on creating a pipeline of leads to try and grow our agency. The more we grow, the more the organisations we work with grow as we can invest in people, training and development. The marketing blogs we write are all freely accesible to anyone who wants to read them […]
Why Content is King by Gail Gibson.
Bath Marketing Consultancy is proud to post this Blog written by a friend, colleague and professional copywriter, Gail Gibson of True Expressions. Do the words on your website, flyers or brochures truly represent and reflect a clear message about your business? Or do they disappear into obscurity and allow your professional business to just become […]
Common Marketing Mistakes and How to Avoid Them
Marketing is an essential part of any business, but not all marketing initiatives deliver the desired results. Even well-intended campaigns can fail due to avoidable mistakes, leading to wasted budgets, missed opportunities, and poor brand perception. To help businesses make the most of their marketing efforts, this article outlines the most common marketing mistakes and […]
Top 10 Advert Tips
Advertisements are a fundamental part of marketing, designed to promote products, services, or brands to a target audience. An advertisement, or ad, is a paid message that aims to capture attention, inform, persuade, and ultimately drive consumer action—whether that’s making a purchase, signing up for a service, or simply increasing brand awareness. Businesses use advertisements […]